Placement and presentation of media in libraries
German, Natalie Fischer, 2011Product details
The significant influence of the atmosphere in the library on customer behavior necessitates the targeted use of the marketing tool of library design. The book highlights customer demands and outlines the important elements of media placement groups, particularly for temporary placements, placement locations, and types of placement, as well as inventory carriers, signage, and decoration, which provide the library with individual design options. Through the presentation of implementations in libraries and bookstores, along with numerous examples, illustrations, photos, and floor plans, the book has a strong practical relevance.
topic | Social sciences |
Language | German |
Author | Natalie Fischer |
Year | 2011 |
Number of pages | 247 |
Book cover | Hard cover |
Item number | 8953961 |
Publisher | Mons |
Category | Reference books |
Release date | 13.6.2018 |
topic | Social sciences |
Language | German |
Author | Natalie Fischer |
Year | 2011 |
Number of pages | 247 |
Book cover | Hard cover |
Width | 169 mm |
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