Publizistik- und Kommunikationswissenschaft
German, Heinz Pürer, 2014Product details
A textbook and manual that outlines the field of journalism and communication studies and introduces its fundamental concepts, namely communication, mass communication, and computer-mediated communication. It then covers the most important teaching and research areas in depth. Finally, an overview of the key methods of empirical communication research, such as surveys, content analysis, observation, and experimentation, is provided.
Language | German |
Author | Heinz Pürer |
Year | 2014 |
Number of pages | 598 |
Book cover | Hard cover |
Item number | 7565851 |
Publisher | UTB |
Category | Reference books |
Release date | 1.2.2018 |
Language | German |
Author | Heinz Pürer |
Year | 2014 |
Number of pages | 598 |
Edition | 2 |
Book cover | Hard cover |
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