Anyone tasked with proclaiming the Christian message in a contemporary manner will continually ask themselves: How do I preach in a way that the word resonates with the listener as God's word and calls them to faith? After laying a theoretical foundation, the author turns to the practice of preaching. He draws on the rich experience of classical rhetoric and engages with the debates in Protestant homiletics. The diversity of preaching situations, personalities, and forms of sermons is not forced into a one-size-fits-all approach. The reflection aids in finding a unique, fitting, and engaging style for each individual. Step by step, the work of preaching is developed. Quotes in text boxes, literature references, thought-provoking prompts, and exercises for practical implementation deepen the discussion.