Success does not require extraordinary abilities or a lot of money. Personal success is based on the realization of one's own life goals and dreams. Those who remain true to them will find their way. Arthur L. Williams built the largest life insurance company in the world in just ten years. His principles are: 1. Do your best! 2. Learn to dream again! 3. Get involved! 4. Dream big - but keep it simple! 5. Be constructive and think positively! 6. Build good relationships with your fellow human beings (employees)! 7. Never give up!.