The author presents the concept of a company's core responsibility in this book and provides practical recommendations for the leadership and management of businesses. Every company is part of society and is in a constant state of mutual influence with it. This creates reciprocal responsibilities, as well as opportunities for shaping. The work demonstrates how a company can successfully define and fulfill its core responsibility within complex societal discourse contexts. Thus, the book conveys an enlightened understanding of corporate responsibility and strategy, which determines the specific responsibility of a company in its current context - society, economy, industry - and effectively reconciles success with a diversity of values.