Competitive Advantage of Corporate Entrepreneurship. Start-ups are outpacing established companies. Therefore, it is essential to adopt the great strength of the "young and wild": the entrepreneurial spirit. But how can this be (re)ignited? Through Corporate Entrepreneurship! A company that creates space for entrepreneurs within its organization can regain its position at the forefront of innovation. This book informs top managers and executives about the necessary foundations and how companies are already implementing this transformation. Filled with numerous examples and interviews, it marks the beginning of a new era of business.