Hotel and Bar Psychology, what is that? The graduate psychologist and psychological psychotherapist Claus Lampert, a pioneer in the field of hotel and bar psychology, observed that many employees in the hospitality sector are interested in psychological connections. Although the author does not shy away from essential technical terms, he guides the reader into the world of hotel and bar psychology using targeted, easily understandable everyday language. Like a good host, the author accompanies the reader through various topics in psychology and presents relevant theories. The reader will encounter many practical examples and key phrases, and can deepen their psychological knowledge through corresponding exercises. This richly illustrated textbook imparts industry-relevant, solid foundational psychological knowledge.