Fear is generally considered undesirable and is often ignored. This is particularly true in the workplace and in business administration. However, fear can have a significant impact on employees, corporate culture, and economic success—not only negative effects but also motivating and supportive ones. This book thoroughly explains the mechanisms by which fear operates according to insights from neuroscience and psychology. It provides recommendations for leaders on how to recognize fears and how they can be leveraged in management for the benefit of both companies and employees.