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Beyond Storytelling

German, Jacques Chlopczyk, 2017
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Product details

Beyond Storytelling presents various approaches, methods, tools, and concrete examples for working with stories in organizations. The book aims to illuminate both fundamental aspects and concepts of narrative approaches in organizations, as well as to demonstrate the potential of these approaches for marketing, communication, organizational development, coaching, knowledge management, and learning in organizations through specific practical examples. This book is an invitation to broaden the work with stories beyond just telling attractive tales. The various contributions in the book develop a transdisciplinary approach that understands stories as a fundamental principle of human thinking, feeling, and acting. The narrative methods and approaches presented enable organizations to open up new spaces for thought and action.

Key specifications

topic
Economy & LawSocial sciences
Language
German
Author
Jacques Chlopczyk
Year
2017
Number of pages
332
Book cover
Stapled

General information

Item number
7078083
Publisher
Springer
Category
Reference books
Manufacturer No.
9783662541562
Release date
21.12.2017

Book properties

topic
Economy & LawSocial sciences
Language
German
Author
Jacques Chlopczyk
Year
2017
Number of pages
332
Edition
1
Book cover
Stapled

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  • 1.Rheinwerk
    0 %
  • 1.S.Fischer
    0 %
  • 1.Springer
    0 %
  • 1.Stämpfli
    0 %
  • 1.Ullstein
    0 %

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Return rate

How often is a product of this brand in the «Reference books» category returned?

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  • 56.Orell Füssli
    1,1 %
  • 56.Penguin Random House
    1,1 %
  • 56.Springer
    1,1 %
  • 60.An der Ruhr
    1,2 %
  • 60.Don Bosco
    1,2 %
Source: Galaxus