The opportunities of corporate environmental management can only be fully utilized when as many specialists, managers, and employees as possible support this and the associated goals. An environmentally oriented idea and change management therefore requires that corporate environmental goals and their implementation are anchored in all departments and aligned with business processes. The guide makes significant contributions to this: it presents procedures and measures for environmentally oriented awareness-raising and activation of employees. Additionally, it introduces an environmental qualification concept with various components and working materials that enhance the competencies of specialists, managers, and committed employees in corporate environmental management. The seminar units correspond to modern approaches in adult education.