Dienstleistungserlebnisse als Erfolgsfaktor in Kino- und Unterhaltungscentern
German, Elisabeth Laas, 2012More than 10 pieces in stock at supplier
Product details
Elisabeth Laas focuses her work on the empirical analysis of the servicecape from the consumer's perspective and seeks to determine which variables of the servicecape have an experiential impact in the cinema and entertainment industry. This opens up opportunities for concrete practical conclusions and derivations for strategy adaptation in practice, as well as for setting more meaningful goals and better planning of measures in the cinema industry based on empirically verified research results.
topic | Social sciences |
Language | German |
Author | Elisabeth Laas |
Year | 2012 |
Number of pages | 300 |
Book cover | Paperback |
Item number | 7957577 |
Publisher | Springer |
Category | Reference books |
Release date | 7.3.2018 |
topic | Social sciences |
Language | German |
Author | Elisabeth Laas |
Year | 2012 |
Number of pages | 300 |
Book cover | Paperback |
CO₂ emissions | 0,35 kg |
Climate contribution | EUR 0,12 |
Product Safety |
30-day right of return if unopened
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Source: Galaxus- 56.Orell Füssli1,1 %
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