This book presents a fundamentally new approach to business growth. It outlines fundamental principles, strategies, methods, and tools for the qualitative advancement of companies. Going far beyond the usual framework of classical quality management systems, a holistic approach is introduced that enables companies to achieve more competitive quality and performance levels through a combination of significant quality leaps and systematic development. Case studies from business practice vividly illustrate how essential areas for qualitative growth can be identified and how targeted development measures can be initiated and implemented to simultaneously achieve better performance offerings, sustainable economic success, and positive impacts on the environment and society.