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The Social Web in the Hotel Industry

English, Nadine Chehimi, 2013
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Product details

The social web is defined as the social part of the Internet that enables personally unknown people to interact with each other in order to cherish friendships and make new acquaintances. The social web's current significance exceeds this initial focus by also encompassing corporate and commercial activities. Nadine Chehimi examines to what extent the social web influences the information process of German hotel guests. In addition to the presentation of the social web's development and current state of use, general and tourist information processes as well as the German hotel market are described. With the help of a standardized guest survey, the author presents the exact role the social web currently plays in the tourist information search.

Key specifications

topic
Social sciences
Language
English
Author
Nadine Chehimi
Year
2013
Number of pages
183
Book cover
Paperback

General information

Item number
9225584
Publisher
Springer
Category
Reference books
Release date
18.7.2018

Book properties

topic
Social sciences
Language
English
Author
Nadine Chehimi
Year
2013
Number of pages
183
Book cover
Paperback

Voluntary climate contribution

CO₂ emissions
0,5 kg
Climate contribution
EUR 0,12

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Product Safety

14-day cancellation right
30-day right of return if unopened
24 Months statutory warranty
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