With the help of neuroscience, Cron dispels the myths of good writing and helps you uncover the true story behind all the action and metaphors.

In Cron's new book "Story Genius," she addresses the theme that a protagonist's inner conflict brings the story to life and offers step-by-step advice on how to leverage this truth about neuroscience to create richer, deeper, and better first drafts. Cron provides exercises and examples to keep writers on track, consistently emphasizing that emotions engage the brain faster than anything else. The concepts are easy to understand and undoubtedly important. Even if you can't attend a retreat, you should try to find time to work on the exercises for your own plan.