As a leading decision-maker in a company, it is important to consider: How would your situation change if it were possible to offer a product with more targeted or even better functionality while achieving cost savings that meet a self-defined savings goal? This question is addressed by the tool of Target Costing. It allows for the development and production of products that demonstrate long-term profitability, even in the face of high competitive intensity and increasing customer demands. The focus of the book is on assessing the status of Target Costing application in the manufacturing industry in Germany. Therefore, after a theoretical discussion, the author conducts an empirical survey centered on interviews with responsible employees from companies in the relevant sectors.