Author Information
Carter Cast, a professor at Northwestern University's Kellogg School of Management, was selected by his students three years running to receive the Faculty Impact Award. When not teaching, Cast is a venture partner at Pritzker Group Venture Capital, where he invests in early stage technology companies such as the Dollar Shave Club and Honest Company. He is a lead mentor for TechStars Chicago, one of the country's leading technology start-up accelerators, and has been featured in "The Accelerators," a Wall Street Journal forum in which start-up mentors discuss strategies for and challenges of creating a new business.

Blurb

Foreword
A provocative, entertaining, practical look into the rules and rituals of corporate life—of why some people make it big while others, equally experienced, talented, and capable, do not.