Ulrich Binder ventures into a new theory of color: Moving away from primary colors, saturation levels, and mixing ratios, he approaches the subject of color through the texture and sensation of the material. Anyone who has ever painted, lacquered, or brushed knows that beyond the "objective" color value, there are additional properties that are not mentioned in literature but are essential for experiencing color: How smooth is a color substance, does its gloss remain after application? Is it easy to stir, mix, or apply in layers? Does it remain elastic or become crumbly? The Physics of Color discusses the topic of color from the perspective of materiality - from what can be explored between thumb and forefinger, what can be spread between brush and canvas. The book does not employ a new terminology; rather, it sharpens the everyday language in relation to color.