Have you ever imagined your company as a narrative world? Storytelling is humanity's oldest soft skill. A good storyteller can inspire and lead people towards a cause, making even the most complex issues understandable. Despite all the media distractions, people love stories because they have learned to find orientation through narratives from a young age. Martin Beyer takes this a step further with StoryThinking. He introduces a mindset and a method for understanding a project or a company as its own narrative world. This treasure trove can be drawn upon to improve both internal and external processes, enhancing collaboration and external perception. The Storyverse provides an internal democratic foundation for corporate culture that is not imposed but lived. It serves as a control instance.