This book illustrates how digital media are transforming the events industry and the risks, as well as significant opportunities, that organizers will face. Events, trade fairs, exhibitions, congresses, conferences, and seminars are currently undergoing a radical, technology-driven change. Therefore, organizers must now engage intensively with the digital transformation of their industry. Which technologies are already being successfully used today, and what changes do they bring? Can significant efficiency gains be achieved through fully digital event planning and execution? What will the digital future of the events industry look like? Through concise practical examples, an overview of the possibilities of digital technologies in event management is presented for the first time.