This volume of the Library of Media Design addresses the principles of animation and introduces the fundamental techniques for creating 2D and 3D animations. For this library, the topics from the compendium of media design have been restructured, completely revised, and presented in a compact format. The guiding principles included adapting to developments in the advertising and media industry, as well as considering current frameworks and study regulations, along with examination requirements of training and degree programs. The volumes of the Library of Media Design contain numerous practice-oriented tasks with sample solutions and are suitable as teaching and working books in schools and universities, as well as for self-study.