Otl Aicher (1922-1991) was one of the outstanding representatives of modern design. Since the 1950s, during his time at the Ulm School of Design, which he co-founded and which is now legendary, he created significant work in the field of corporate design - notable examples include the visual identities for companies such as Braun, Lufthansa, the Second German Television, and ERCO - all of which are among the great achievements of the visual culture of our time. With a current introduction by Wilhelm Vossenkuhl: "A fundamental aspect of Aicher's work is its grounding in a philosophy of making inspired by thinkers such as Ockham, Kant, and Wittgenstein, which addresses the conditions and goals as well as the objects and claims of design. Aicher's writings on design issues encompass all areas of visual design.