Designed by Stefano Giovannoni, this toilet brush emerged from the F.F.F. metaproject, an operation carried out in the early 1990s with the aim of exploring the emotional side of forms and objects and whose basic idea was to imitate the process of creating the object common to the world of children and primitive cultures. It has successfully evolved from an off-limit object to a slim pot with a long, inviting bush full of allusions.