Road bike and cyclocross braking systems have remained at a rather primitive level. Sure, they are shinier and lighter, but still rudimentary. While the development of frames and drivetrain systems has advanced with aerospace technology, the technology of road bike brakes has been stuck in the era of horseshoes and horse-drawn carriages.

SRAM, long a leader in hydraulic brake technology with the Avid brand, has revolutionized braking systems for road bikes and is introducing hydraulic technology for versatile applications: disc or rim brakes – SRAM will stop whatever you’re powering – faster and with better modulation.