The L'Oréal Professionnel Dialight 731 Medium Blonde Gold Ash Hair Color is an innovative, ammonia-free gel cream specifically designed for colored and sensitized hair. This tone-on-tone coloration allows for gentle and effective color delivery while preserving the hair structure. With a content of 60 ml, it is ideal for a single application and offers a precise, natural shade of medium blonde with subtle gold ash undertones. The formula provides reliable gray coverage of up to 70% and allows the hair color to be intensified in just 5 to 20 minutes. The application is done on dry, unwashed hair, with a mixture of 50 ml of color and 75 ml of developer. After application, the hair should be thoroughly rinsed and treated with a special color-protecting shampoo.

• Ammonia-free formula for gentle application
• Reliable gray coverage of up to 70%
• Natural color shades with gold ash undertones
• Quick processing time of 5 to 20 minutes.