• Guide

    Make-up: how you can add colour without leaving your comfort zone

    by Natalie Hemengül

Eyeliner + Kajal

Eyeliner and Kajal are staple cosmetics in eye makeup, designed to accentuate and define the eyes, creating the illusion of larger, more pronounced, or more dramatic eyes depending on the application method. Eyeliner is typically applied along the eyelash line to define the shape of the eyes, while Kajal, also known as Kohl, is often used for lining the waterline or the inner rims of the eyes for an intensified, smoky effect. Customers ranging from makeup enthusiasts to professionals often incorporate these products into their daily beauty routines to enhance their eyes based on the look they are aiming for, be it subtle definition or a bold, graphic style.

Within this product category, several reputable brands offer a variety of eyeliners and Kajals that cater to different preferences. L'Oréal Paris presents the Super Liner Perfect Slim, renowned for its precision tip that allows for impeccable, thin lines. Maybelline New York's Eye Studio lineup is famous for its intense pigmentation and lasting power, offering consumers long wear without smudging. Clinique's Quickliner For Eyes offers a user-friendly, retractable pencil that is perfect for on-the-go application and sensitive eyes due to its ophthalmologist-tested formula. For those seeking a bold, waterproof option, NYX Professional Make-Up's Epic Ink line is a fan favorite, boasting a brush tip for fluid application and versatility in creating varying line thicknesses. Finally, KIKO Milano's Lasting Precision Automatic Eyeliner And Khôl provides an all-in-one solution with its creamy texture that glides smoothly for both sharp and soft kohl effects. Each brand carefully formulates their eyeliner and kajal products to ensure ease of use, lasting wear, and impactful results that suit the diverse needs of their customer base.