Vegan Wonder Shoes Veja Sneakers are a true marvel of sustainability. Each individual part is produced and processed with special attention. The French label combines nonchalance, style, and the necessary flair for wearability in the design of these sporty shoes. All production steps, the origin of all materials, and even the banks from which the company takes loans are transparently documented. The rubber for the sole is sourced from the Amazon rainforest by indigenous people. The cotton is grown and harvested under strict Fairtrade guidelines in northeastern Brazil. Finally, the sneakers, or "baskets" in good French, are manufactured and sewn in the south. Upon arrival in Europe, Veja employs people in social reintegration projects for logistics.