Ultra bright, pure blacks.Our bright OLED screen with pure blacks meets the intelligence of the Cognitive Processor XR™, for more realistic images than ever before.Incredibly lifelike contrast..Thanks to bright peaks and pure blacks. Suddenly you'll be able to appreciate all the detail, depth and texture that is often missing from some screens.On-screen speaker integrated, immersion assured.As the story comes to life before your eyes, the soundtrack follows the action perfectly. Just like at the cinema.Time to play. Become invincible..Our BRAVIA XR™ TVs capture the exceptional graphics and soundscape of today's games. Want more? Pair it with a PlayStation®5 console for total immersion.Love entertainment.Love the planet..Stunning visuals and sound should never be without respect for the environment. We work tirelessly to reduce our impact on the planet.Love for entertainment.Love for the planet..Stunning visuals and sound should never be without respect for the environment. We work tirelessly to reduce our impact on the planet.