Unique designs require cutting-edge formulas. Swede aims to develop a completely natural and safe formula without neglecting the key criteria: smooth and long-lasting lubrication, soft and gentle feel on the skin, condom-safe, non-irritating, pH-balanced, water-based, and easily washable.

The result is a range of tasteful lubricants that contain only ingredients also used in the food industry. This means they are completely non-toxic and safe if small amounts are ingested.

Additionally, since the formulas have a balanced pH, they do not disturb the delicate vaginal environment and carry a lower risk of yeast infections.

The formulas are free from parabens, a commonly used preservative in lubricants and cosmetics. Parabens are also known to cause irritation and allergies.