Goldwell Elumen is a hair color that illuminates the hair from the inside out, achieving unparalleled, long-lasting color results. This high-performance hair color is oxidation-free. Elumen is ammonia-free, peroxide-free, and non-oxidative, making it gentle on the hair. It provides stunning color brilliance with sharp, vibrant shades. The result is outstanding shine and exceptional durability, leaving hair looking convincingly healthy. Through a physical effect, the intense Elumen pigments are deeply infused into the hair and anchored permanently.

Application

No developer is needed. You just need to understand how direct-dye color works. Everything else is left to your creativity. Trust your own abilities. Follow your instincts. You decide what is possible. Tip: After lightening, use a color toning treatment to ensure an even color result and counteract unwanted reflections.

Result

Unmatched intense color results with exceptional durability.

Warning

The use of this product requires professional expertise.